CP Foods Unveils Feed Sustainovation 2024 : Empowering Teams with AI and Innovation for a Sustainable Future
Charoen Pokphand Foods Public Company Limited (CP Foods) proudly announces the launch of Feed Sustainovation 2024, an initiative dedicated to enhancing workforce capabilities through artificial intelligence (AI) and innovative technologies to drive sustainable business practices.
As part of its commitment to advancing Agri Tech, CP Foods is integrating AI and cutting-edge innovations across all production processes. This strategic move aims to empower employees to become 'innovators' who contribute valuable advancements to both the organization and society. The Feed Sustainovation 2024 platform serves as a collaborative space for exchanging knowledge and fostering sustainable growth across environmental, social, and economic dimensions.
Rewat Hathaisattayapong, Head of Feed Business at CP Foods, stated, "CP Foods is dedicated to nurturing innovation among all our business units, including Feed, Farm, and Food. By fostering a culture of continuous improvement and leveraging digital and AI technologies, we aim to enhance production efficiency and sustain our organizational success. Feed Sustainovation 2024 embodies our 'Innovation for Sustainability' philosophy, aligning with the Charoen Pokphand Group's vision and our corporate values under CPF WAY, which emphasize creating new value that benefits society, individuals, and the organization sustainably."
This year's Feed Sustainovation event features an impressive showcase of 83 innovative projects, with several receiving top honors at the Feed Innovation Awards:
1st Place: Anti Blockage for Pellet Mill – An advanced pellet mill press that prevents blockages and operates at full efficiency.
1st Runner-Up: Smart Boiler Model 3 – A steam boiler that maximizes efficiency and conserves energy through AI integration.
2nd Runner-Up: Transforming the Duck Egg Business: Creating New Market Pathways – A novel sales model that opens new opportunities and increases profitability.
Honorable Mentions: 7 additional projects recognized for their exceptional contributions.
Rewat added, "Innovating and pioneering new initiatives to ensure our business grows sustainably alongside society has always been our steadfast policy. Our employees are the key drivers of this progress, and through Feed Sustainovation Week—now in its 16th year—we encourage continuous innovation that adds value to our organization. This platform not only allows us to present valuable innovations but also facilitates knowledge exchange and fosters sustainable growth in every aspect, including environmental stewardship, social responsibility, and economic viability."